Easy Tech TutsHow to Create an SMS Campaign With Brevo Easily 2026
By Impran M N
Broadcasting flash sales or event updates over text message means working within character formatting limits and carrier deliverability rules. Brevo's no-code SMS campaign builder handles the technical details, including compliance features and link shorteners, so you can put together a mobile campaign without manually managing phone records.
01Launch a new SMS campaign
Start a new SMS frame within the dashboard campaigns portal to begin building your message.
02Set your sender ID
Register a custom, alphanumeric Sender ID so recipients can clearly identify your brand in the text message.
03Format your character string
Write your message within the character allocation limits, keeping in mind that longer messages may split into multiple segments.
04Embed dynamic attributes and opt-out text
Insert dynamic contact attributes for personalization and include a localized opt-out mechanism to stay compliant.
05Test and schedule the send
Run a real-time smartphone test to confirm formatting, then time your final broadcast queue for delivery.
Frequently asked questions
What is a Sender ID and why does it matter?
A Sender ID is the custom alphanumeric name recipients see instead of a random phone number, helping with brand recognition and trust.
Does a long SMS message cost more to send?
Messages exceeding the standard character limit typically split into multiple segments, which can affect cost depending on your plan.
Is an opt-out option required in SMS campaigns?
Yes, including a localized opt-out mechanism is a standard compliance requirement for SMS marketing.
Can I personalize SMS messages like emails?
Yes, Brevo supports embedding dynamic contact attributes into SMS messages for personalization.
Watch the full walkthrough
The same steps, demonstrated on screen from start to finish.
